Stock Unlock Investing Blog

Honest research and guides to help you make smarter decisions. No promises, just better information.

Reddit Stock Joining S&P 500

Why Reddit Stock Is Up After Hours: RDDT Is Joining the S&P 500

Reddit stock jumped roughly 10% after hours after S&P Dow Jones Indices announced RDDT will join the S&P 500 on August 18.

Brian McCormick ·

Enterprise Value vs Market Cap

Enterprise Value vs. Market Cap: Which Should Investors Use?

Learn the difference between enterprise value and market cap, when investors should use each, and how debt and cash can completely change a stock's valuation.

Brian McCormick ·

Free Cash Flow Margin

What Is a Good Free Cash Flow Margin? Benchmarks by Sector

Compare free cash flow margin benchmarks by sector and learn why a 10% FCF margin can be excellent for one business and mediocre for another.

Brian McCormick ·

Quantinuum

Why Quantinuum Stock Is Up Today After Earnings and Oracle Deal

Quantinuum stock is surging after Q2 earnings, an Oracle Helios deal and $81 million in year to date bookings. Here's what is driving QNT.

Brian McCormick ·

What is a good ROIC image by sector

What Is a Good ROIC? Benchmarks by Sector and Industry

See what a good ROIC looks like and compare return on invested capital benchmarks across sectors and industries to evaluate a company's capital efficiency.

Brian McCormick ·

Cava Food Quarterly Report

Why CAVA Stock Is Up After Earnings

CAVA stock rose after Q2 earnings as revenue grew 31%, same restaurant sales increased 9%, and guest traffic climbed 5.3%. Here's what drove the results.

Brian McCormick ·

Terminal Value in a DCF: Perpetuity Growth vs. Exit Multiple

Terminal Value in a DCF: Perpetuity Growth vs. Exit Multiple

Learn what terminal value means in a DCF, how perpetuity growth and exit multiple methods work, and when each approach makes sense.

Brian McCormick ·

Sea Limited Pearl Claim Stock Up

Why Sea Limited Stock Is Surging Today After Earnings

Sea Limited stock is surging after Q2 revenue beat expectations as Shopee GMV grew 28% and management maintained its full year growth outlook.

Brian McCormick ·

On Cloud Show Stock Down

Why On Holding Stock Is Falling 19% After Q2 Earnings

On Holding stock is falling after Q2 earnings as weaker Americas wholesale demand and a lower 2026 sales outlook overshadow strong DTC growth and margins.

Brian McCormick ·

Root Insurance Q2 2026 Earnings

Why Root Stock Fell After Q2 2026 Earnings

Root stock fell 16% after Q2 earnings despite strong profits. Slower policy growth, a soft auto insurance market and cautious guidance explain why.

Brian McCormick ·

Airbnb Earnings Report Q2'2026

Why Airbnb Stock Jumped 17% After Q2 2026 Earnings

Airbnb stock jumped 17% after Q2 earnings as bookings accelerated and management raised its 2026 growth and profit outlook. Here’s what changed.

Brian McCormick ·

Discount Rate Future Cash Flow Limitations

DCF Valuation Limitations: Why DCFs Can Be Wrong

See why a mathematically correct DCF can still be wrong, from cyclical cash flow and terminal value to stock based compensation, dilution and acquisitions.

Brian McCormick ·

How to Choose a Discount Rate DCF Stock Unlock

How to Choose a Discount Rate for a DCF (With Real Examples)

Learn what discount rate to use in a DCF, when WACC or a required return makes sense, and how different rates change a stock's fair value.

Brian McCormick ·

The Trade Desk Stop Price Falling

Why The Trade Desk Stock Is Plunging Today

The Trade Desk stock is plunging after a Q2 revenue miss and Q3 guidance that raises the possibility of a year-over-year revenue decline.

Brian McCormick ·

Celsius stock being held up by Russ Savage

Why Celsius Stock Is Up Today: Rockstar Founder Builds 4.7% Stake

Celsius shares are up sharply after Rockstar founder Russ Savage revealed a 4.7% stake and said he would be willing to take over as CEO.

Brian McCormick ·